Craft Silicon developed this Little Cab app and partnered with Safaricom to launch it. What Safaricom brings to the table is the efficient billing via Mpesa which is a big deal since drivers get paybill accounts, ability for drivers to act as agents for Airtime among other Safaricom products (I consider this ridiculous but as you were) and free WiFi provided by the driver.
Now Safaricom is giving drivers 7.5 GB of data to drivers, it’s not yet clear whether that’s the amount they get from Safaricom, but it’s said that Safaricom sponsors the free Wi-Fi. For one Safaricom did have free WiFi product with PSVs launched some years back, and this flopped as PSV owners did not go on with buying the 10GB data that was to sustain it.
Sometime back again Safaricom offered free Wi-Fi at Thika Road Mall, didn’t last and they started charging via a portal, I don’t know the stats on usage, so I will just put it there.
Now here is 7.5GB data on taxis, whether this is promotional for some time or will last long, I feel like it’s another miss. For one, 7.5GB data isn’t even sufficient for the driver to have the app running and also do other things smartphones do daily, leave alone be available for the passenger. But time will tell, I’m just a critic, what do you think?