OLX Android app pushing video advertisements


#1

Has anyone seen their OLX Kenya app showing video ads? I recently updated my app and noticed that it now sometimes loads video ads at the bottom of a product listing. The video opens muted so that you don’t realize until you reach the bottom of the page and a few MBs poorer. Is this behavior going to affect your usage of the app? I know it will make me use the app less because I use limited bundles. How will this affect your usage of the app if at all? Is it a good business decision for OLX given its potential to deter visitors? Is the advertising money worth the loss of traffic?


#2

i havent noticed it but if its been implemented the way you are saying then its bad news for us users of the app.


#3

It will show up in your app just you wait. I think it’s an effort by OLX to increase their ad revenue because video ads pay more (I think). Too bad it’s at the expense of our poor MBs.