The problem with these guys is all in their marketing teams. So you come up with kick ass products but your services are almost inaccessible. Technically, Nairobi, Mombasa, and Kisumu are the biggest data markets. If I was part of their marketing team focus would be getting it right in these cities as opposed to kujaribu bahati in all towns.
I mean, why claim you have 4G nearly in all towns when where 4G is needed you lack coverage in that area?
Problem is, most companies are not paying attention to the marketing concepts of Consumer Decision Journey and Voice of the Customer instead they are just relying on the old Funnel Marketing concept. I pity them.